What Is Luma?
Overview
Luma is Decile's AI-powered analyst, specialized for ecommerce and built directly on your data — think of it like having your own personal analyst, right by your side. Ask natural language questions and get clear, actionable insights in seconds.
Public Preview –– open to all accounts
Luma is currently available in public preview, allowing you a first opportunity to interact with the agent. We are continuing to expand Luma’s capabilities and put polishing touches on the chat experience.
What Luma Can Do
Luma is designed to make analysis faster, more accessible, and more actionable. With Luma, you can:
- Ask natural language questions about customers, orders, products, channels, or performance
- Receive charts, summaries, and written analysis without manual reporting
- Understand how an answer was generated through transparent thinking steps
- Get recommended follow-up questions or action-oriented takeaways
Luma works directly on your company’s own ecommerce data inside Decile, so the insights are accurate, relevant, and safe.
Where to Find Luma
Luma is available directly inside Decile at the bottom of the left navigation menu.
All Decile customers can opt in. If you have not enabled Luma yet or want help getting started, see:
➡️ “Getting Started with Luma”
What You Can Use Luma For
Luma works across a wide range of ecommerce questions, including:
- Customer lifecycle, cohort behavior, or segmentation insights
- Product performance, market basket analysis, or product bundling questions
- Growth, channel, or last-touch campaign performance trends
- Strategy reporting or data-backed narratives for leadership
You can explore, diagnose, compare, or test ideas just by asking questions.
Public Preview
Luma is in public preview, which means it is fully available and actively evolving based on real customer usage. Features, experience, and availability may change over time.
If you have feedback, questions, or issues, reach out to support@decile.com